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  • Ms. Adams Goes to La La Land - Part 1
  • Post author
    Isabella Adams

Ms. Adams Goes to La La Land - Part 1

Ms. Adams Goes to La La Land - Part 1

Part One

Life is made up of many moments, both large and small, that stay with you. These experiences you treasure and keep with you forever. I’ve been lucky enough that throughout my life I’ve had the opportunity to travel to the most beautiful places in the world and to have had the pleasure to meet the most amazing and interesting people. But I have to say, out of all of my experiences, one of the most exciting things I’ve ever done was the time I went to Hollywood.

It was 2008 but it seems like it was yesterday. Time flies, right? My husband Jim and I were at the Las Vega MAGIC Trade Show. We were still in the early days of our company, but we were growing fast and fate was taking us in directions that neither of us could have predicted. And at MAGIC, one of our most strange and brilliant opportunities was about to present itself.

Trade shows are tricky animals, full of unknown possibilities. A thing we’d learned after awhile of doing them is that you never know who’d stop by your booth. It could be eccentric foreign nationals or even a super-fan, but this time it happened to be Paramount Pictures’ VP of licensing, Charles Myers.

Paramount, the studio behind classics like Breakfast at Tiffany’s, The Godfather Series, and the Indiana Jones films to name a few, had just entered into early talks with an Italian luxury firm to develop a luxury boutique concept hotel in Dubai inspired by old Hollywood. Mr. Myers was meeting on some other matters but as he passed our booth, our Isabella Wall Mirror caught his eye. Right then and there he proposed having us do unique and custom pieces for what was at the time, their secret hotel project.

I could pretend and tell you all that I was completely cool and at ease with the prospect of doing business with one of the most respected and venerated of Hollywood’s institutions, but I could scarcely contain my excitement. Though to completely truthful there was also some initial unease. This was a tall order for our still-young company. Could we rise to the occasion? Was Isabella Adams ready for Tinsel Town?

Though these thoughts swirled in my head, we knew our product and we believed in it and we believed in each other. Jim and I knew we had to take the plunge. Besides, who doesn’t want to try their luck in Hollywood? So, we packed our bags and departed to the land of the rich and famous.

Soon enough we were headed to the Paramount lot to meet with some of the entertainment world’s most high profile players. And as we passed under the Paramount Arch, all sense of doubt had left me, to be replaced by an almost childish sense of excitement. To paraphrase the immortal words of Gloria Swanson from Sunset Boulevard, “I was ready for my close-up”.

- From the desk of Isabella Adams

  • Post author
    Isabella Adams

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